Our Belief
The lotus roots in still water and rises clean. We make beauty the same way — grown with care, returned to the women who grow it.
Explore Beautana
Every door opens onto the same promise — beauty that lifts the women behind it.
Book & Consult
Treatments and free consultations at our New York, London & Africa studios — every booking gives back.
Book a serviceShop
Skincare, makeup, fragrance, wellness and more — clean, organic, and traceable from soil to skin.
The Studio
Hands-on rituals delivered by artists trained in our atelier — every appointment supports our apprenticeship fund.
The Studio
Hands-on rituals delivered by artists trained in our atelier. Every appointment supports our apprenticeship fund.
Deep botanical cleanse, lymphatic massage & glow finish.
Shaping, tint & lift, sculpted to your features.
Soft, skin-first artistry for the moments that matter.
Warm oil massage, dry brushing & botanical wrap.
One-to-one analysis & a regimen built for you — free with any product.
What to expect
We read your skin and your day, then tailor the treatment to you.
Hands-on care with organic, traceable formulas and unhurried time.
Leave with a simple regimen and the glow to match.
Beyond the Surface
Because radiance begins with rest, nourishment, and a steady mind.
Beyond the surface
Because radiance begins with rest, nourishment, and a steady mind.
Our Story
Founded on care in 2021 — beauty made to fund confidence and livelihoods for women everywhere.
In her words
Beautana began with a simple frustration: the beauty we loved rarely loved the women behind it. The hands that harvest shea, rose, and argan are too often the last to be paid — and the first to be forgotten.
So we built differently. Every formula is organic and traceable to the cooperative that grew it. Every purchase routes profit back to those growers — and to a fund that trains women as estheticians, founders, and makers in their own right.
From studios in New York, London, and Africa, we are growing a network that treats beauty as something shared. The lotus is our promise: rise, and bring others up with you.
Dr. Kara E.Founder & Formulator
Our Mission
From New York, London, and Africa to the communities that grow our botanicals.
Our commitments
When women earn, communities rise — so empowerment is our model, not our marketing.
Paid apprenticeships in skincare, formulation, and small-business skills.
Direct, fair-trade partnerships with women-led growing cooperatives.
Grants and microloans that help beauty entrepreneurs open their own doors.
Figures reflect our founding commitments and long-term goals.
Book & Consult
Tell us what you're after — a treatment, a consultation, or a little of both. We'll confirm within a day.
No payment now — we'll confirm by email within 24 hours.
Your request is in. Watch your inbox for confirmation — and thank you for blooming with us.
Beautana Foundation
We work alongside women in developing countries — turning local ingredients into livelihoods, and meeting the everyday needs that keep girls in school and women at work.
What we do
Every initiative is built around one belief: when a woman earns, her whole community rises.
We help women craft soap, oils, and skincare from local ingredients — shea, coconut, herbs — and bring them to market for steady, independent income.
We provide sanitary towels and run dignity programmes so a period never costs a girl her education or a woman her work.
Hands-on training, microloans, and market access turn a first batch of soap into a real, lasting business.
Going further
Income is the beginning. Lasting change needs health, knowledge, and community.
Classes and scholarships so women and their daughters can read, count, and run a business with confidence.
Village savings groups and one-to-one mentoring that build security and self-belief.
Access to clean products, basic health care, and safe spaces to gather and grow.
Figures reflect our founding commitments and long-term goals.
Get involved
Fund a cohort, donate supplies, or simply choose products that give back — and help a woman build something of her own.
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